Lead Creative Asset Management teams during account transition across multiple lines of business (Streaming Theatrical, Content & Networks). Set up Workflow and communication process across internal and external marketing, media and ad ops teams. Play a key role in working with internal media activation and operations teams and external stakeholders to manage the creative asset workflow associated with digital media campaigns. Oversee the management of video/custom program development, including production timelines and technical specifications, and routing of digital display, video, and other creative assets between the client, internal teams, creative agencies, and media partners. Play a vital role in helping the media team build creative decks to illustrate the media plan and assists in presenting plans to the client.

Manage multiple complex campaigns and lines of businesses. Manage, execute and oversee the development of creative video/custom program development (concept to launch), including production timelines and technical specifications, and routing of digital display, video, and other creative assets between the client, internal teams, creative agencies, and media partners. Effectively assign, delegate, coordinate and monitor all PM team member’s activities and projects to ensure they are delivering as promised. Manage the overall quality control process and verify all internal and external assets meets all specifications and uphold quality standards of client/agency. Lead, motivate & mentor and train the project management team.

Collaborate with internal teams (executive leadership, events, sales) to field and fulfill marketing requests. Manage the pipeline for integrated media (video, photo, copy, design, print) and develop marketing plans, communication strategies, and content briefs with stakeholders. Implement workflows and best practices for asset development across all media. Liaise with internal teams, external vendors, and freelancers, including print and promotional item suppliers. Lead the Creative team, ensuring deadlines, budgets, and quality standards are met. Monitor project progress, approvals, and ensure timely vendor payments.